
Real Estate Videography Pricing in NZ
Real estate videography in NZ can be a small listing add-on or a full production. At Bash & Co, a property walkthrough video runs from $250 for apartments to $419 for larger homes (GST-inclusive), a vertical reel adds from $120, and the Premium package bundles photography, a floor plan and walkthrough video from $549. What a real estate videographer quotes elsewhere depends on the same thing it depends on here: what you are trying to make — a short vertical reel, a property walkthrough, a drone-led lifestyle video, an agent-presented tour or a rendered video for an empty home.
For most residential listings, the useful question is less “how cheap can we get a video?” and more: what video format will help this property get more qualified attention?
A simple reel might help a standard listing get seen on social. A full walkthrough might be worth it for a property with flow, views, scale or lifestyle value that photos alone cannot explain. A premium home may need both landscape video for portals and vertical edits for Instagram and Facebook.
Typical real estate video price ranges
Pricing varies by market, provider, location, shoot length, edit complexity and whether video is bundled with photography.
As a working guide, here is how the formats compare, with Bash & Co's published GST-inclusive prices as the anchor:
The important point for readers comparing quotes: video is one word covering several different products. A 30-second reel and a scripted property tour are different deliverables, and the price gap between providers usually reflects that rather than padding.
What drives the cost of real estate video?
1. Shoot time
Video takes longer than still photography. The camera needs movement, repeated takes, steadier pacing and clean transitions between spaces. If the agent is presenting on camera, the shoot also needs time for delivery, framing and retakes.
2. Planning and story
A useful property video is not just a slow walk through every room. It should know what the property is selling: family flow, waterfront access, entertaining space, land size, school-zone convenience, renovation quality or architectural detail.
That planning affects cost because it changes the shoot. A basic walkthrough can be captured quickly. A stronger campaign video may need a shot list, agent talking points, drone location context and a more deliberate edit.
3. Drone footage
Drone footage can make a video feel more complete, especially when the property has views, a large section, proximity to parks, coastal access or a neighbourhood story worth showing.
At Bash & Co, drone footage is part of the way real estate video is built, not a decorative extra. But in the wider market, some providers price aerial footage separately or charge more when flight conditions, travel or permissions add complexity.
4. Editing time
Editing is where video costs compound. Music selection, pacing, colour correction, transitions, agent captions, location callouts, vertical cutdowns, voiceover and feedback rounds all take time.
A listing reel can be edited quickly. A polished walkthrough with agent intro, drone, music and location graphics takes longer. That difference should show up in the price.
5. Deliverable formats
Ask what you are actually receiving. Is it one landscape video only? A vertical reel? Both? Are there social cutdowns? Is music licensed? Can the agent use it on Instagram, Facebook, YouTube, Trade Me, realestate.co.nz and email?
A cheaper video that only works in one format may be less useful than a slightly higher-priced package that gives the agent files for every channel.
When is real estate video worth paying for?
Video is worth considering when a property has something that still photos cannot fully explain.
That might be:
a strong indoor-outdoor flow;
a large section or lifestyle block;
views or coastal position;
a renovated character home where atmosphere matters;
a premium listing where the campaign needs more depth;
an apartment or townhouse where layout and movement help buyers understand the space;
an agent who wants content for both the listing and their personal brand.
Video is less urgent when the property is simple, the budget is tight and professional photos plus a floor plan already tell the story clearly. In that case, a short social reel may be enough, or video may be better saved for a stronger listing.
For the deeper comparison, see property video vs photography: which sells a home faster.
What should be included in the price?
A proper real estate video quote should tell you:
video length;
orientation: landscape, vertical or both;
whether drone footage is included;
whether agent on-camera sections are included;
turnaround time;
how many revision rounds are included;
whether music is licensed;
where the final files can be used;
whether social cutdowns are included;
whether photography and floor plans are bundled in the same visit.
If those details are vague, the price is hard to compare. Two providers can both say “property video” while delivering very different things.
How agents should choose the right video option
Start with the listing, not the menu.
For a standard family home, ask whether a video will genuinely add buyer understanding or whether photos, aerials and a floor plan already do the job. For a premium or character property, ask what a buyer needs to feel before booking a viewing. For a listing with strong location value, make sure the video can show neighbourhood context, not just interiors.
Then match the format:
Basic listing support: short vertical reel.
Buyer understanding: landscape walkthrough.
Lifestyle and premium appeal: walkthrough plus drone.
Agent authority: agent-presented intro or outro.
Vacant property: virtual staging plus rendered video if the empty rooms need help.
The best video spend is the one that gives the agent a stronger campaign, not just another file to upload.
Pricing video for your next listing
If you are planning an Auckland listing and want to know whether video belongs in the campaign, compare Bash & Co's real estate video options, view packages and pricing, or get an instant listing-media quote.
Frequently Asked Questions
How much does real estate videography cost in NZ?
At Bash & Co, a property walkthrough video costs from $250 for apartments up to $419 for larger homes, GST-inclusive, with a vertical reel add-on from $120. The Premium package bundles photography, a 2D floor plan and walkthrough video from $549. Across the wider market, price depends on format, length, drone footage, editing and whether video is bundled with photography.
What does a real estate videographer charge compared with a photographer?
Video usually costs more than photography for the same property because the shoot takes longer and the edit is heavier. As a rule of thumb, a real estate videographer's walkthrough sits above the cost of a photo shoot but below a full commercial production — which is why bundling both into one visit is usually the most efficient option.
Is drone footage included in real estate video?
Some providers include it and some charge separately. For Auckland listings, drone footage is often useful because it shows location, boundaries, views and neighbourhood context. At Bash & Co, we bundle these together.
Do I need a property video for every listing?
No. Some listings are served well by professional photos, aerials and a floor plan. Video makes the most sense when movement, lifestyle, scale, location or agent presentation will change how buyers respond.
How long should a real estate video be?
Most listing walkthroughs sit around 60–90 seconds. Social reels are usually shorter (30-60 seconds). The right length depends on where the video will be used and how much of the property story needs to be shown.
