Real Estate Agent Insights: Media, Branding, Growth
Where agents learn the skills behind standout listings — from personal branding to content creation to cutting-edge tech. Read on for strategies, stories, and tools you can act on immediately.
AI Education in Real Estate: Why It’s the Best Investment for Agents in 2025
Discover why AI education in real estate is the key to success for agents in 2025. Learn how AI tools can streamline workflows, enhance marketing, and future-proof your career. ...more
Artificial Intelligence
January 05, 2025•5 min read
Supercharge Your Real Estate Marketing with AI: A Beginner’s Guide for Agents
Discover how AI tools like ChatGPT, Canva, and CapCut help real estate agents create engaging content for listings, social media, and email marketing. ...more
Artificial Intelligence
December 16, 2024•4 min read
Stop Overthinking Social Media: 5 Mindset Shifts for Real Estate Agents
Struggling with social media? Discover 5 powerful mindset shifts to help real estate agents stop overthinking and take control of their social media strategy. Build trust, simplify the process, and gr... ...more
Social Media
December 06, 2024•4 min read
Top Real Estate Agents of 2024: AI-Powered Rankings
Discover the top real estate agents of 2024 as ranked by AI-powered tools like ChatGPT and Perplexity AI. Learn how generative AI is reshaping the industry and uncover actionable tips to optimise your... ...more
Artificial Intelligence
December 01, 2024•8 min read
From SEO to GEO: Preparing Real Estate Businesses for Google’s Search Generative Experience in 2025
Discover how Generative Experience Optimisation (GEO) and Google’s Search Generative Experience (SGE) are transforming real estate search. Learn why real estate businesses must bridge the gap between ... ...more
Artificial Intelligence
November 24, 2024•3 min read
When to Use Video for Real Estate Listings and Why It Matters
Learn when to use video for real estate listings and why it matters. Discover when video is essential, how it enhances property marketing, and alternatives like photography and floor plans for budget-... ...more
Real Estate Video
November 18, 2024•3 min read
How Real Estate Agents Can Write Humanised AI-Generated Content That Connects
Learn how to create humanised AI-generated content that’s authentic, engaging, and personalised to connect with your real estate audience. ...more
Artificial Intelligence
November 11, 2024•7 min read
Professional Headshot Touchups: What’s Acceptable for Real Estate Agents?
Discover the essential touchup guidelines for professional headshots in real estate. Learn which edits keep you looking polished and authentic to clients without overdoing it. ...more
Agent Tips
November 05, 2024•5 min read
The Real Estate Agent Guide to Writing ChatGPT Prompts That Work
This guide will walk you through the essentials of prompt writing, showing you how to move from basic commands to structured prompts that yield outstanding results. ...more
Artificial Intelligence
October 27, 2024•3 min read
How Real Estate Agents Can Use ChatGPT to Write Winning Property Listings
Learn how real estate agents can use ChatGPT to write winning property listings. This step-by-step guide covers everything from crafting catchy headlines to engaging descriptions, helping you stand ou... ...more
Artificial Intelligence
September 09, 2024•3 min read
How to Create a Compelling Real Estate Video Script: A Step-by-Step Guide
The real estate video script is one of the most effective tools in your marketing arsenal. This guide will help you create a compelling script that highlights property features and appeals to potentia... ...more
Real Estate Video
September 01, 2024•5 min read
Top Mistakes to Avoid When Writing Real Estate Video Scripts
Crafting the perfect real estate video script is a delicate balance between showcasing a property’s unique charm and speaking directly to potential buyers. As a real estate agent, your goal is to crea... ...more
Real Estate Video
August 05, 2024•4 min read
The Ultimate Glossary of Real Estate Photography Terms and Definitions
Real Estate Agents can at times come across some puzzling terms when working with Real Estate Photographers. Here, we answer some of the most common photography questions in simple, digestible languag... ...more
Real Estate Photography
June 30, 2024•4 min read
The Importance of Professional Real Estate Photos
In Auckland's competitive Real Estate market, every little bit counts when marketing a home – especially when it comes to having professional real estate photos. It's the key to attracting potential b... ...more
Real Estate Photography
June 02, 2024•3 min read
What to Look for When Selecting the Right Auckland Real Estate Photographer
Whether you're a real estate agent aiming to make a lasting impact or a private seller eager to showcase your Auckland property, choosing the right Auckland Real Estate Photographer is crucial in mark... ...more
Real Estate Photography
May 05, 2024•4 min read
Next-Level Real Estate Marketing: 2D Floor Plans vs. 3D Floor Plans
Let's not beat around the bush - Real Estate floor plans are essential when showcasing a property to prospective buyers. But, should you opt for a traditional 2D floor plan or a more sophisticated 3D ... ...more
Real Estate Floor Plans
March 31, 2024•2 min read
2D Floor Plans That Wow Home Buyers: A Guide for Real Estate Agents
Are you a Real Estate Agent looking to attract more buyers to your property listings? One of the most essential tools in your marketing toolkit is a 2D floor plan. This article explores what home buye... ...more
Real Estate Floor Plans
March 03, 2024•3 min read
What Value do Home Buyers get from 3D Floor Plans?
Real Estate agents know how important it is to make a property listing stand out. One way to do that is by using 3D floor plans alongside traditional 2D floor plans. But what do buyers get out of thes... ...more
Real Estate Floor Plans
February 04, 2024•3 min read
Why Every Real Estate Listing Must Have a Floor Plan
Have you ever pieced together a puzzle without seeing the picture on the box? That’s what it feels like for potential buyers when a property listing doesn't include a floor plan. Floor plans are an es... ...more
Real Estate Floor Plans
January 07, 2024•5 min read
Home Selling Prep: 17 Simple Ways to Attract Buyers
Selling your home can be both exciting and challenging. Whether you're a real estate agent looking to guide your clients or a private seller aiming to attract potential buyers, the preparation process... ...more
Agent Tips
December 03, 2023•5 min read
50 Ideas to Enhance Your Real Estate Social Media Strategy
In today's digital age, the role of social media is critical to a real estate agent's success. Prospective homebuyers and sellers turn to social media for many reasons. Often they are looking for help... ...more
Real Estate Photography
November 05, 2023•5 min read
Property Precision: Why Real Estate Floor Plans Matter
High-quality Real Estate photographs can pique a potential buyer's interest, but there's another essential element that often gets overlooked—the property floor plan. In this blog post, we explore the... ...more
Real Estate Floor Plans
October 01, 2023•3 min read
Top 3 Reasons why you need Professional Real Estate Photos for your Properties
Real Estate professionals know that first impressions are everything when selling a property. That's why having high-quality photos of your listings is so crucial. Not only do professional photos show... ...more
Real Estate Photography
September 03, 2023•2 min read
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